Boss & Knight is an agency involved in the luxury property market specialising in lettings & serviced apartments, buying and property management. They required an identity that reflected the high-end nature of the sector and a dedicated customer service. Design by Jake Brandford.
Roots designed an identity system for Craig, a freelance programmer who focuses on web development.
The angle brackets or chevrons in the context of web development form a standard HTML tag for describing markup of a web page. We take advantage of this easily recognisable mark and developed it as part of the identity — <craig>.