Retail design for Okinaha a health and anti aging company. Coast created the identity and retail environment “that would reflect the values of the brand, which are health and longevity. All of our creative output are inspired by purity and oriental simplicity, allowing the customer to relax while shopping for health.”
Beautiful identity created by Onion Design
The Concept
“Yii” (易) – pronounced as the letter E – Taking from the classic text “I-Ching”(易經) (Wade-Giles) or “Yì JÄ«ng”, also known as the Book of Changes, Classic of Changes. The logo mark design as requested by creative director Gijs Bakker (co-founder of Droog Design) – need to be very simple and not looking too “logo”. We decided that a pure minimal typographic approach would work. We selected Avant Garde extra light for its geometrical simplicity. We modified the strokes and spacing as a subtly reference to a Trigram figure marking from the bÄguà  (å…«å¦) symbol; mimicking one of the eight possible trigrams , “☶” (The solid line represents yang, the creative principle. The open line represents yin, the receptive principle, more commonly known in the west as the yin-yang)
“The Story of Eames Furniture”, an exclusive video interview with author Marilyn Neuhart  and her husband John. They both have worked with the Eames Office in various capacities from the 1950s. Having been in close proximity to Charles and Ray Eames as well as the members of the Eames Office and their patron manufacturers for almost 30 years, the Neuharts had the extraordinary opportunity to absorb their stories. At their Los Angeles home, they tell the tale of working with Charles Eames in Gestalten.tv’s latest look behind the Eames. Presented by gestalten.tv.
The Story of Eames Furniture book: shop.gestalten.com/​the-story-of-eames-furniture.html
Wonderwall an amazing interior design firm based in Japan (Hearts and prayers going out to Japan at this time), created this project for “PASS THE BATONâ€Â  The new store also showcases the flow or the communication involved in passing things on. Visitors may feel the popularity and the evolving nature of the brand’s concept through the newly established gallery.
See a rare behind-the-scenes look at Pantone and the development of the new PANTONE PLUS SERIES, the next generation of the PANTONE MATCHING SYSTEM.
The first time I saw a Paul Rand video interview – I thought he was the Marlboro Man of the design world. This mystique was further compounded by this 1993 interview with Steve Jobs. You’ve seen his work: IBM, UPS, ABC and more.